Careers in Crypto: 5 Insights for 2024


By Emily Landon

Edited by Benjamin Schiller.

In an overwhelming job market, leaning into personal networks and connections are more important than ever. Emily Landon, CEO of The Crypto Recruiters, outlines what is happening in the crypto job market and how you can position yourself or your company in 2024.

1. The Crypto Job Market is Hot

This headline may be an understatement. A recently posted job on LinkedIn for a Crypto Product Marketing Manager received more than 500 applicants in just five days.

As Web3 becomes more mainstream, there is an incredible uptick in the demand for roles in crypto and blockchain companies. While this demand will only continue to grow, there is also a positive trend in companies growing their teams. Crypto Jobs List, a jobs board, recorded about 600 new crypto and blockchain job listings in the month of July 2024.

The reason for the crazy job market? It could be a sprint after a long bear market for many industry professionals (the ones that made it through) and their excitement to get the flywheel moving again while productivity and funding is on the rise. The increased adoption of crypto and blockchain is also contributing to the increased supply of people looking to be involved. As mentioned before, all the money flowing into the space after many years of withholding investing in crypto after the FTX scandal has created an ideal opportunity for founders to hire the top talent they need.

2. A Lack of Good Product & Marketing Talent

Crypto Twitter has expressed a clear lack of true talent in the product and marketing departments.

The challenge with product and marketing in a young industry is the lack of quality of candidates that have put in the time and proven their worth. There are many young and hungry people in the space that are “doers,” but how can we prove they will get the job done when they can’t get to the next level in the first place?

There also may be a gap in technical skills as we have a lot of product and marketing professionals dipping in from other industries, as companies prefer experience to technical knowledge.